Archive for December, 2009
Dynamic Sites and URL rewriting
Dynamic sites have many advantages, but in this case referencing the addresses or URLs generated several problems. Indeed, search engines like them little. In addition the automatic creation of pages can cause duplicate content, which must be managed properly to optimize the referencing of such a site.
A dynamic site is a site with new pages will be created automatically. The scripts php,blog engine, forum, directory or illustrations are common. Visitors will be able to participate in the creation of content (eg blog comment, forum post, directory-submission).
URLs for dynamic sites:
The URLs of these pages (example: / post.php? Action = post & do = 40) containing special characters (?, &, =) Cause the following problems:
Duplicate Pages:
To avoid indexing the same page several times or even content, search engines often truncates URLs after non-alphanumeric characters (eg? &) Which has the effect that addresses many dynamic pages that link to different pages could be viewed as one and therefore considered as being identical, unnecessary and will not be fully indexed. Read the rest of this entry »
Search Engine Optimization for Baidu
Not everywhere in the world, Google is number one in terms of search engine optimization. In large and important countries, there are others who have the say. In Japan, for example, there is Yahoo and in countries such as Russia and the Czech Republic, has not Google the better end.
In this category falls also China. There, Baidu is the market leader among search engines. Accordingly, it is interesting for international companies having business relations with China to have a good ranking in Baidu in the search results.
But Baidu is ticking in many ways different from Google and are thus to be adjusted at a search engine optimization, the method and modified. In principle, one can say that Baidu is state of the development of Google a few years ago. That is, subsequently, that is based upon the basics in terms of SEO should remember, if you want to achieve a good ranking here. Read the rest of this entry »
Search AdWords Qualified
Google has launched a new search system, called Google Search Professionals, where now users or companies wishing to hire professional services campaign management on Google AdWords, you can find a list of all members with certified Google Advertising Professionals.
This form allows you to make your query based on three criteria:
- The country (currently in beta, the results are limited to the U.S.).
- The online marketing budget in USD per week (concept required)
- The type of professional assistance that Administration, optimization, configuration and training campaigns.
How to protect yourself against content theftc?
On the Internet more often a phenomenon can be observed that Webmaster Content assault on other sites and this one to a page for your own take. These include both photos and texts, where texts are probably the greater evil, if the whole thing from SEO point of view considered.
How can you get wise to these thieves? Now for pictures you should make sure that you provide them with a unique file name, so if there is no other possible time on the Internet. Most thieves change the file name does not and so one can fairly quickly find his own image when it is used on other pages.
A good way it is, if you stamp your own photos with a watermark before it is online. For thus many are already being deterred, save the image to be just so. Once you have a thief been identified, then one should make in any case, screenshots of that page, so that one also has something in his hand. Read the rest of this entry »