Link Back Seo

Archive for June, 2010

Announced a few weeks now, Twitter Places is the new “location based” Twitter: it simply, you can associate each tweet to a “place” specific, be it a bar, a monument or any other “venues” (to quote Foursquare) in the system.

Twitter Places – should be pretty simple:

1. First you need to enable the “Add a location to your tweets” in “Settings”
2. a tweet when see a small arrow below the box, this will open a dropdown menu with seats close to location.
3. where can not find the place where click on “search places” and try inserting the name if it appears in the select list, otherwise can add (although this feature is not available for all)

Twitter has made available via API access to Places then very soon our favorite applications will implement this feature soon, bringing mobile devices which are certainly the main mode of use. Read the rest of this entry »

Many SEOs care still extensively around the keyword density, the more the better. Previously this was quite a positive measure to tease out even more from the targeted keywords, today, this type of optimization, however, quickly go back off.

The keyword density does not specify the distance between the keywords on a Web page where they occur, and which followed the main theme. The KD(keyword density) has therefore not directly do anything with the quality of the content and relevance.

More than 50% of all searches are unique and are based heavily on the cherished long tail keywords. Often, visitors can reach you never expected, and often are exactly those surfers, the most valuable of all. Now if one focused around the SEO keyword density, takes care can lead to the elimination of the long tail chains. The description of the actual subject is suffering from the focus of the targeted keywords that are often whole sections removed so that the text is as relevant as possible. Read the rest of this entry »

For obvious reasons related to size of display, the browser for smartphones make available the features upon which to zoom in and out, Internet pages, there are of course features like navigation programs.

There are some cases where it may be necessary to provide a Web resource in exactly the size defined by the content, for example for image galleries that integrate functionality to zoom in this case it is possible to disable the tools to zoom, this will be possible through a simple header:

<span onmouseover="_tipon(this)" onmouseout="_tipoff()"><span class="google-src-text" style="direction: ltr; text-align: left;"><meta name="viewport" content="width=device-width, initial-scale=1, maximum-scale=1, user-scalable=0"/> <!--320--></span> <meta name="viewport" content="width=device-width, initial-scale=1, maximum-scale=1, user-scalable=0"/> <! - 320 -></span> Read the rest of this entry »

HTML Validator is an extension for the Firefox open source browser which provides all necessary tools for the validation of Web pages, the plugin is based on OpenSP Tidy and two algorithms developed by W3C (World Wide Web Consortium) that is consortium that sets standards for the Web.

HTML Validator is installed like any other extension, but it offers unique features, it fails to detect errors in the HTML markup that does not recognize same Tidy generally also support the parser OpenSP can give the same results guaranteed by the validator W3C. Read the rest of this entry »

The 5.3.x version of PHP has brought the “retirement” of certain php.ini directives, in addition to these functions are considered deprecated even some native first widely used.

The list of features deprecated hours is not short, an innovation that is already forcing many developers to change their style in programming:

• call_user_method () to be replaced with call_user_func () ;
• call_user_method_array () to be replaced with call_user_func_array () ;
• define_syslog_variables () ;
• dl () ;
• ereg () to be replaced by preg_match () ;
• ereg_replace () to be replaced with preg_replace () ;
• eregi () to be replaced by preg_match () using the modifier “i”;

Read the rest of this entry »

Google released an interesting blog post about one of its officers about the weight and relevance of incoming links, in the process of indexing and ranking on the search engine. Here summarize the some salient points:

• Google focuses its attention on “quality links”, hinting that there are links to different categories is the quality that counts, not quantity. Obviously knew for years, but official confirmation that says a simple thing. Do not waste time picking up low-quality links, work best on those high-profile.
• Google recommends new sites to work a lot on this site and find links in the discussion of the topic (forums, blogs, communities, groups), to offer to this audience that will ensure that resources to disseminate if they are of some use. In comments and forums should not take much to provide the resource, but to be useful not spamming and not promotional.
• The content generates spontaneous links, the extent of the usefulness of the resource. But must be patient and above all very consistent in producing quality content in order to accustom the reader to the resource and create a loyalty that leads him to recommend the page.

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Announces Mashable that @DellOutlet been charged and more than 2 million. From this account of Twitter, Dell offers its followers 630 000 settlement offers on equipment and items out of season. This case is paradigmatic and possibly the most economically successful in Social Media Marketing, without the Obama campaign. For this reason believe worthy of note on how Dell is using Twitter.

From point of view of their strategy is based on specialization and individualization. Dell offers:

• 34 different Twitter accounts with accounts ranging from country offers news, from music to travel. It can be consulted in your home directory Twitter.

Read the rest of this entry »

The search engine is one of the most popular methods in the Internet to advertise successfully. This one reads often as you should do what and what brings the greatest benefit. But to really advertise successfully, it makes sense the other side to know and to know what you should do no better. For this reason, 10 errors in connection with a successful search engine marketing, which should not happen to one.

You should first SEM are not using, simply because it is in the trend. That is, you should have clearly defined goals have, to which the campaign is targeted and optimized.

An unstructured account can claim not only much unnecessary waste of time but also help lead the campaign, sooner or later is not running according to plan.

Regarding the ad text should make sure that they do not contain unnecessary information. Poor Ad texts necessarily mean a bad current SEM campaign. Finally, it is the display text that the user gets to face, and upon which it decides to visit a page or not. Read the rest of this entry »

Aircrack-ng is a program and specialized in cracking passwords 802.11 WEP and WPA-PSK, which can also be used for normal activities of hacking, one of which is for example to verify the presence of Wi-Fi networks reachable through the your router.

To use this application on Linux are sufficient number of simple commands from Shell, for example in Ubuntu you can install it with the statement:

<span onmouseover="_tipon(this)" onmouseout="_tipoff()"><span class="google-src-text" style="direction: ltr; text-align: left;">sudo apt-get install aircrack-ng</span> sudo apt-get install aircrack-ng</span> Read the rest of this entry »

Any SEO must possess a range of SEO tools enabling it to quickly and effectively audit referencing a website. The first SEO tool, it is certainly to have a checklist of simple but comprehensive offering a first glimpse of the state of referencing a web site.

Note that this is a first technical audit of website small or medium size, mainly analyzing the factors blockers. The study of strategic keywords and audience, writing web pages and semantics, exploiting the long tail, profile and network of internal or external links and their anchors, the positioning and competition, are subject to extensive audits and complementary. These audits, often described as a marketing audit, strategic, netlinking, semantic or editorial, of course, are key to a complete SEO audit.

But first, before embarking on further studies, it is useful to review the site and identify any factors that may affect the proper referencing and positioning of said site.

Technical audit checklist:
First impressions as a user

• Intuitive navigation
• Rapid discovery of info sought
• Easy Action eg filling out forms or order an item

accessibility for users and robots

• Navigate the site by banning JavaScript, cookies, css layout
• Degradation JS / Ajax
• Check the robots.txt file (errors or prohibitions important urls)
• Testing errors and exploration as a robot (http response, urls not found, dead links, restricted access, etc.)
• Browse the site under useragent / ip Google (detecting cloaking)

State Google indexing

Read the rest of this entry »