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Archive for the ‘Twitter’ Category

postheadericon How effective is Twitter?

On Twitter are the ghosts: for some it is a waste of time to participate in Twitter and do it from a temporary hype, for others it is exciting and even a powerful PR and marketing tool.

Undeniable is that the temporary hype, many Internet users participate. In this context Sysomos has recently published a study that deals more closely with the micro blogging service.

A key outcome of the investigation, is that Twitter has already recorded this year was a massive growth. Occurred in 73 percent of the Twitter user scarce until between January and June 2009 of the municipality.

Something is sobering because already the result that 5 percent of the 11.5 million Twitter users surveyed responsible for three quarters of the activities of the micro-blogging service. 21 percent of users have participated at all still is not. Read the rest of this entry »

postheadericon Tips for Twitter

The micro-blogging service more as an online marketing tool is becoming increasingly important. This is especially the case for search engine optimization, after it became known recently that Google and bing latest Tweets soon be installed in the search results. The real search is therefore conducted an extended arm of search engine optimization, which should be used as such.

If you tried Twitter as part of search engine optimization to use, is also here the most important SEO rule: Keywords are the A and O. However, it must be respected in Twitter that the keywords “not be overused”, which can be particularly fatal.

Each social network has its own language and its own unwritten laws. Even with Twitter it is no different. Increases someone new into the Twitter marketing, he is well advised, when he first read through other posts, and thus gets a feeling for tonality. Only when you understand how to talk to each other on Twitter, can be used to consider myself to publish posts, but – as mentioned above – the key search terms of search engine optimization should be accommodated as possible.

When dealing adequately with Twitter and the micro-blogging service itself is helpful. Twitter offers a variety of tools – for example, keywords or what the most popular posts and tags are – that it is practically a crime even if these tools are not used as such. This is always the date with is what is on Twitter just announced, one should keep an eye especially on the most popular tags. Although it is not always possible to its own activities with the combine, which is just the hottest, but one should try to keep these issues closely, if it is possible. Read the rest of this entry »

postheadericon Twitter URL Shortener : What changes with the URL shortening service owner Twitter

Given the now official launch this summer of URL shortening service “owner” of Twitter, some brief account of the impact that this change will have on favorite social networks to competitors and third-party applications and the Internet in general.

URL shortening services are used to “compress” a link to try to get him in the few characters available on Twitter and basically, for example

http://www.seo.com/artil-seo-blog/blogging-seo-6-control-post

and want to get into a tweet, agree to reduce it to fewer characters, for example:

http://seoita.com/469

In this example showed the use of personal URL Shortener In fact in most cases you use services such as Bit.ly or Ow.ly that let you jump from a very long web address to a much shorter and therefore easier to fit in a tweet.

Until now, the service (more or less) Journal of shortening URLs Twitter Bit.ly. But this summer, Twitter decided to launch its service URL shortening, t.co. Read the rest of this entry »

postheadericon Places Twitter: Twitter’s response to Foursquare and other geo-location social services

Announced a few weeks now, Twitter Places is the new “location based” Twitter: it simply, you can associate each tweet to a “place” specific, be it a bar, a monument or any other “venues” (to quote Foursquare) in the system.

Twitter Places – should be pretty simple:

  1. First you need to enable the “Add a location to your tweets” in “Settings”
  2. a tweet when see a small arrow below the box, this will open a dropdown menu with seats close to location.
  3. where can not find the place where click on “search places” and try inserting the name if it appears in the select list, otherwise can add (although this feature is not available for all)

Twitter has made available via API access to Places then very soon our favorite applications will implement this feature soon, bringing mobile devices which are certainly the main mode of use. Read the rest of this entry »

postheadericon Google Follow Finder

Google has announced the launch of a new search engine on Google Labs, the Google Follow Finder, a search engine looking for friends related to a specific account on Twitter and otherwise looking for friends who would be interested to have this twitter account.

With this type of launch Google does not want to lose the car of searches in real time, offering more features and tools at what is now the leader in this field, twitter.

The good thing about this tool is that you can see the suggestions of friends of the account you want, so for example if you want to continue to twitter “seo” maybe you should look for friends suggested to the account of seo. Read the rest of this entry »

postheadericon Tips for searching Twitter

The form of Twitter can be, but what is already one of the major search engines and perhaps now one of the most used, and the fact is that currently remains in the background, but the immediacy of the results can get to unnerve the real-time search google.

Some series of commands, tips or tricks to search twitter:

Use OR between search terms to find or one or two terms. Example: find love OR hate tweets containing either “love” or “hate” (or both).

Use filter: links to find tweets that refer to a URL. Example: seo filter: links find tweets that contain “seo” with a link.

Use Since: immediately before a specific date to find tweets from that date. Example: superheroes Since :2010-04-21 find tweets containing “superhero” and sent from “21/04/2010″ (year-month-day). Read the rest of this entry »

postheadericon Promoted Tweets

Surpassed the 105 million registered users and 55 million tweets published every day, sooner or later had to be, and is already operational. The official platform to cash used Twitter has a name: Tweets Promoted announced in its official blog.

Although still in beta, some companies such as Sony Pictures, Virgin and Red Bull have already signed advertising contracts.

Promoted Tweets is based on keywords and sponsored tweets only show search results within the Twitter search engine and the top of the results. Read the rest of this entry »

postheadericon Tweetup, adsense twitter

From the hand of Idealab has just been born tweetup, which could be defined as the adsense twitter, or rather the advertising system using Twitter as a basis for your system.

Tweetup basically allows companies to advertise in search results tweetup texts and tweets from your Twitter account you choose to display highlights from the rest.

The search technology is quite advanced tweetup has an algorithm that calculates the relevance based on the number of followers, retweets, and mention is made to a particular account. Read the rest of this entry »

postheadericon Twitter as an online marketing tool to use

Twitter has become known as a very good blog search engine. It is a portal where you write what you are doing. There, all the other people are directly addressed, although such messages can then be read by all other users as well.

Twitter is based among others on a so-called follower system, which means that you follow other people and see what they write and where they move on the Internet. In connection with the Online Marketing here is the reverse possible variant and that is that a follow other users.

One of the reasons why Twitter is well suited as an online marketing tool is that someone is always online and the more people you know yourself, the more people one has in his entourage. For online marketing is now considerable, is the company’s profile. Where you can leave a web address that is in active operation at Twitter are often viewed and generated so much traffic. In addition, you can also promote it on your own blog or Twitter ‘s own side. Read the rest of this entry »

postheadericon The start of the Social Media Optimization (SMO)

There are many social networks on the Internet, Facebook and Twitter are the most important. For this reason, one should first deal with these social networks, when one thinks of an SMO.

Some good beginner tips to help you get started in something SMO. Before devote to the various social networks like, like the first tip: Before you worked in a social network, you should register first and then interact without great. This has the sense that one gets used to the tonality and the unofficial rules of the network, which is an important basis to carry out there a successful optimization.

Facebook
For corporate purposes, it is recommended to create a so-called Fan Page on Facebook. This page should then be used to apply for unobtrusive own company, among other things by constantly updating with current news and promotions. Read the rest of this entry »