Do you realize Yahoo advertising campaigns? For this tool you may find interesting. Yahoo Search Marketing Desktop is an intuitive tool that allows marketers to create and manage online advertising campaigns through the system Yahoo! Search Marketing from the desktop.
With this tool you can modify the settings of the seasons, groups of creatives, keywords, ads, batch, etc.
Yahoo tool also offers the possibility to download performance statistics, including number of impressions, clicks, CTR, cost, quality indices and can work on them offline.
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